Tag Archives: social media

a reluctance to tweet: 10 success factors for virtual teams

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It was like throwing a dart into a vacuum

Is how I responded on Twitter to Mark Gould an offsite observer of #KMLegal2015 who bemoaned the lack of online activity by the 100 or so Knowledge & Information Management (KIM) professionals who were attending this year’s Ark Group gathering of the UK KM legal community.

Its baffling: vendors, consultants and indeed KIM practitioners promote the value of social collaboration tools such as Yammer and Jive. Indeed KIM professionals are often at the forefront of efforts to get adoption in their organisation in order to improve collaboration and knowledge sharing. Yet they seem reluctant to ‘walk the talk’ in a public forum.

Perhaps Joanna Goodman got it right when she said:

sessions were quite interactive, so hard to be fully engaged and tweeting

It made me think more about why I tweet at a conference, this is what I posted during a virtual conversation with Luis Suarez a prodigious tweeter (58k to nearly 12k followers):

Why tweet a conference? Expand reach, collaborate, collect and share thoughts ‘on the fly’. Make notes for future blogs.

What really struck me though was the contrast with the Janders Dean Legal Knowledge & Innovation Conference, London #JDKMConf held the week before. That audience made sufficient ‘noise’ that even those who didn’t attend were able to draw conclusions. Here’s what Stephen Sander (The Vue Post) wrote in a witty piece about being a non attendee:

I curated below what I consider to be the best tweets from the Conference. These tweets offer an interesting insight into current themes and issues in legal knowledge, innovation and technology.

Perhaps this is the difference? The Janders Dean event was invitation only – a thought leaders event – whereas KM Legal is an open conference, if you pay up you can go!

Whatever the merits of both, facilitation should be at the core of the KIM professionals competency set and ‘putting stuff out there’ ia good part of that. Too many broadcast rather than engage. Knowledge Management in a comfort zone is not going to change the way a firm works and responds to the significant challenges facing the legal profession which brings me onto why I was there:

Managing Virtual Teams

In December, Martin White and I ran a breakfast breakout event at the RSA entitled The Future for Legal KIM: an outside in perspective’. One of the challenges firms identified as significant but for which they were ill prepared was the management of virtual teams. As a couple of long in the tooth practitioners who have worked across many continents we’d seen a wide range of organisations fail to match their virtual team technology investment with training in how to go about facilitating virtual encounters.

Virtual Teams Presentation StructureOur brief for KM Legal 2015 was therefore entertain the audience, bring the issues to life. Our approach: tell stories and show images.

We divided the presentation into these areas each drawing on events from our knowledge base.

In tackling the culture piece I noted the following:

Let me say right up front: you can’t manage culture just the same as you can’t manage knowledge. In both cases you can create environments in which people are willing to collaborate, share and work towards a shared set of goals.

Many organisations have a set of values and a social contract that underpins the relationship between the firm and employees.

Ultimately a firm is a collection of individuals each with their own reasons for being there. In a virtual team people’s fears, prejudices and behaviours are magnified.

In thinking and rehearsing for the session Martin and I had worked virtually. We learned a lot about clarity of messages and intent behind words and phrase (and we are both English). We (re) discovered the need for a collaboration space with a framework that suited us both.

We discovered a lot more besides, here’s what we shared with the delegates:

Ten virtual team success factors

  1. Virtual teams are the way work gets done: Recognise that virtual teams are going to be increasingly important to any organisation, and ensure that current and potential participants have access to training and mentoring on virtual team management and virtual team meetings.
  2. Set very clear and achievable objectives: Virtual teams should have very clear objectives so that it is possible to set the investment in the team against the outcome and also that team members bring appropriate skills, expertise and authority to take action.
  3. Chose virtual team leaders carefully: Leadership skills that work for physical teams may not be as valuable in a virtual team environment. Other skills are needed and have to be acquired through practice, not just through reading or teaching.
  4. Develop protocols for virtual meetings; Without good team meetings a virtual team is very unlikely to achieve its objectives and so particular care should be taken in developing guidelines for virtual meetings and for facilitating feedback.
  5. Provide team member profiles: Develop good profiles of each team member, taking into account local availability of technology and offices which can be used to take part in virtual meetings (especially in the case of open-plan offices) and language expertise.
  6. Build virtual relationships before putting them to the test: Each team should have an opportunity to meet with other members of the team through an initial virtual meeting where members can introduce themselves and gain experience with the technology being used before the first formal meeting of the team.
  7. Team dynamics can be difficult to manage: Team dynamics of virtual teams can be quite fragile, often depending on a very high level of trust in people they may not have met before. Introducing a new team member into an existing team may mean starting the process of building trust all over again.
  8. Gain consensus on what needs to happen between meetings?: Team members may have different reporting lines, which may impede the overall achievement of objectives. The measure of a virtual team is what it accomplishes between meetings, not how enjoyable the meetings are
  9. “English is our corporate language”: Issues of language and culture need careful consideration but should never be an excuse not to bring specific individuals into a team. There may be a mix of abilities in reading, speaking, understanding and writing in English
  10. Evaluate team and individual performance: The performance of the team and of each member should be carefully evaluated and training and support given where needed.

‘Freelancers’, orchestrated serendipity and the symbiotic relationship between virtual and physical space

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I have just published an updated research note on Scribd. following the workshop I ran for the NetIKX community last week and wanted to share the findings here:

To succeed in the 21st Century organisations will need to be good at collaboration and co-creation and the research I’ve undertaken suggests some organisations are changing working environments and patterns in order to accommodate this. Are they doing enough to take their staff with them though or do their people merely see this as an attempt to cut cost?

a case for ‘Orchestrated Serendipity’

This has been a mantra of mine for some time. The RSA clip on reimagining work cites the example of people sat in open plan offices emailing colleagues sitting a few desks away.  Rather than promoting dialogue open plan has often had the reverse effect.

ADB Knowlelge Hub

ADB Knowledge Hub

Where I’ve seen organisations working well they have tended to look at workflows, people’s habits, made them an inclusive part of the process of change and communicated effectively. They’ve accepted that serendipity needs a bit of a push and have recognised that ‘ah ha’ moments often come from such serendipitous meetings and arranged space such as a khub to accommodate that. I often speak about how interactions to and from prayers in the Muslim world are often the most productive and why knowledge hubs and information centres are often situated in close proximity to refreshments areas.

Nelia R. Balagapo in May 2013 described how ADB had gone about the process of creating a physical knowledge hub.

The library reorganized its physical space to become a knowledge hub (kHub) to host book launches, meetings and forums of the COPs. In collaboration with the different departments and COPs, an average of four activities are held in the kHub weekly, including “Insight Thursdays,” a weekly forum where staff share insights on topics or issues of interest to ADB. Wireless Internet connection and videoconferencing facilities enable staff at regional offices to participate online in these forums. The introduction of these facilities, including a coffee shop in the library, contributed to the transformation of the library spaces into dynamic learning areas.

It seems our personal habits are changing too: this week it was announced that more and more homeowners crave for multipurpose ‘living’ areas that can accommodate, cooking, eating and lazing!

the rise of ‘Freelancers’

Knowledge workers are changing too, despite what Melissa Meyer said that all Yahoo workers should come to the office or quit! In a thought-provoking article How Freelancers Are Redefining Success To Be About Value, Not Wealth  Sarah Horowitz suggests that today in the US Independent workers make up a third of the workforce. By 2020, just six years from now, 40% of Americans will be working as freelancers, contractors, and temps. Here’s a couple of quotes that stuck:

…Freelancers are shaping the new economy. As flexible schedules and ubiquitous communication become the norm, the work-life balance that we’ve always struggled for is becoming achievable. As community and teamwork become more necessary than ever to thrive, the lonely, closed-off cubicle will make way for meaningful collaboration. And as the demand for healthy food and workspaces increases, industry will increasingly connect corporate profits and social good…

So if this phenomenon is growing how are we responding? I recall a presentation I gave in Houston in 1999 where I said that growth in the number of independent (non-salaried) workers was dependent on three factors:

  • supportive collaborative technology
  • a rise in physical meeting hubs
  • a change in the way financial services organisations assess the credit of non-salaried workers with irregular income patters.

All three now exist and so the key challenge is Trust (among peers as well as with direct reporting lines) as the Yahoo example would seem to suggest.

the importance of social and technology

I am a founding trustee (Knowledge Trustee) of a charity that aims to make better use of surplus food. www.PlanZheroes.org has no formal offices yet its governance process is all very formal and in the cloud. We hold virtual meetings and new volunteers are given access to all the materials and instructions they need to begin sourcing donors and recipients. As a knowledge hub for surplus food we perform a brokerage role helping to facilitate contacts between those who generate surplus food and those charitable organisations that make use of it.  All of this is made possible by collaborative technology, the rise of social media, which encourages and facilitates collaboration, a culture that is aligned around a shared vision and the availability of suitable meeting places in which to conduct essential f2f interactions that underpin social exchanges.

objects and the role of neutral space

Slide31One of my 3 takeaways is to use objects as a stimulus for dialogue and innovation.   The idea of neutral space is core: if you accept the premise that it is important to create hubs for interaction such as that illustrated at ADB then the same logic applies when looking at how to facilitate those interactions.

I saw a salesman use a very informal worksheet last weekend and wrote about it.  By using a worksheet (a neutral object) he was able to elicit valuable information that helped make a sale.

the symbiotic relationship between virtual and physical space

As often happens with the wonders of modern technology, a comment I made on a news item on the simply communicate newsletter entiitled working out loud at Deutsche Bank led to a really interesting exchange with Managing Director John Stepper.  John has achieved a lot using a Jive platform to encourage social collaboration and change the ways of working there. I asked him:

Hi John, I’d be interested in whether you paid attention to how virtual and physical space come together? I’ve just published on Scribd. an updated report on ‘when space matters…’ And one of the questions was whether virtual could replace physical! How did you manage to marry the two?

John replied:

Paul, I’m an admirer of well-designed spaces though by no means an expert. But I’ve written about how virtual spaces complement the physical (and systems) design: http://johnstepper.com/2013/02/23/the-best-office-design-for-collaboration-is-also-the-cheapest and

/http//johnstepper.com/2014/02/01/creating-places-we-care-about/

Do take the time to read his thoughts. If anyone has coined a more apt description of what many organisations have become then I have yet to see it:

We discarded some of the age-old principles of what motivates and engages people. Somewhere along the way we’ve forgotten we should be designing organizations for the benefit of the human beings in them.