insiders view on knowledge in the Middle East

In 2011 I spoke at the inaugural KM Middle East event about a knowledge survey we created for the event and drawing on recent diagnostic work and the knowledge management strategy and implementation framework it spawned.

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photo | Tom Spender

One of the tools Sparknow has used before as a way of raising awareness of, testing the receptivity for and measuring the impact of, a knowledge initiative is an online questionnaire. We usually keep it to about five sets of questions and ensure it takes no more than five minutes to complete – about the length of time it takes to drink a cup of coffee!

It often kicks off a diagnostic process and provides useful pointers/insights into what an organization understands knowledge management to be as well as highlighting ‘the way we do things around here’ through snippets and anecdotes.

KM Mid East seemed like a good opportunity to stimulate a debate through an online questionnaire: knowledge management roles are beginning to appear in quasi government organizations and some recognize that the way ‘stuff’ is stored today will impact on its potential reuse. And this is being conducted against the following backdrop:

  • Libya has descended into a civil war.
  • The outcomes of the Bahrain protests are by no means clear.
  • The Saudi authorities have just handed out over $37bn in pay rises and improved conditions to its inhabitants having reportedly adopted rough tactics with protesters.

The response from within the region’s commercial organizations has been to take a good look at disaster recovery, contingency planning and risk evaluation; assess their value of portfolios. Few would instantly associate this ‘burning platform’ moment with knowledge management but it’s totally relevant. In fact it’s what got me into this business two decades ago when a bomb blast took out the paper records my organization had and I led an ambitious programme in a Middle East focused investment bank to capture what we knew and make it available for reuse electronically. It was our attempt to create a one-screen view of a client and the forerunner of what today people call intranets.

So what has emerged from the Sparknow Knowledge Survey?

  • The majority of respondents were from government organizations.
  • Most people felt lessons learned were best examples of knowledge sharing at work.
  • The spectre of poor records management looms large.
  • Learning and by implication knowledge transfer are the areas many people believe KM should be addressing.
  • While cash incentives are attractive carrots for some to share knowledge the majority wanted recognition and a sense of ownership in the outcomes.
  • Unsurprisingly given the astonishing technological revolutions this region has been witness to, most answers to the question ‘the thing I always carry with me to help with knowledge…’ focused on technological solutions.

KMUK 12: Olympics, KM and the Mexican Wave

Ahead of the KMUK conference in London that Professor Jane Mckenzie and I chaired we thought we’d approach some of the speakers for their observations on knowledge management by posing a set of ‘vox pop’ questions.

It being 2012 and with the London Olympics on the horizon we decided to ask:

Using an Olympic analogy how would you describe what you do to others?

Their replies were illuminating. Here is a sample:

I help people prepare for the journey and then support them. Middle distance runners because change is about sustainability. Becoming part of the crowd clapping and applauding. I’d really love to be the Mexican wave.

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My Olympian role is to facilitate, lead and mentor others to perform better in whatever game they enter for.

I am an Ambassador, generating excitement and enthusiasm for the event. I am a connector bringing people together.

I see myself as the Coxswain in a community of oarsmen. They have to get things moving, but my job is to keep the enthusiasm and the momentum for sharing knowledge going.

I would say the `on-boarding team coordinator` role. Helping team members come on board, ensuring they all the right information they need to adjust well to the Olympic park, including who to talk to if they have problems, offering the right agendas and maps that could be useful, the lessons learnt from past Olympic Games that could help them and of course organising the social events and the best places to eat!

A field hockey player. It’s a fast team sport where you have to pay attention all the time, everyone gets to play in it, and you respect each others roles and capabilities and work together to achieve success from different angles.

Sebastian Coe – My job is winning the business over to KM Going out and getting engagement and then when they are committed handing over to the team to deliver it. We have a team of torch bearers who keep the energy going and raise awareness of what is happening and the central team are there to coach. We also have people in the K and IS team who keep the olympic equipment in tip top condition

One of the respondents also told us that as Olympic Learning Legacy Partners they are responsible for sharing key lessons in transport, technology and the built environment. In the light of the recent issues on London’s tube system, I am looking forward to that presentation.

What strikes me from these responses (drawn from practitioners across three continents) is how accurately they reflect the variety of skills required by someone fulfilling a knowledge management role which is perhaps why so few people today seem to have KM in their job title.

I will be posting more in due course in the run up to the event and responses to questions such as:

What technique have you found most effective for bringing about change in the way people work/respond?

knowledge management I an old wine in a new bottle?

I was back in Khartoum for a couple of days at the end of March at the invitation of the Sudan Engineering Society and University of Khartoum.  They’d asked me to talk about knowledge management, research into the evolving role of the ‘knowledge manager’ and the implications for Sudan.

Apart from the honour of addressing 150 or so engineers, acadamics and ministers on Wednesday at the National Telecomunications Center, my presentation at the Faculty of Mathematical Science on Thursday was made at the end of the working day (so at the start of the Sudanese weekend) to a crowd of nearly 200 including families.  It brought home to me how keen the Sudanese people are to learn and exchange ideas especially since the Campus had only just reopened after a period of unrest.

Knowledge management as a formal discipline is in its infancy in Sudan. There are pockets of good practice albeit under different labels and many companies are following the well trodden path of focusing on technology such as an intranet as a way of storing ‘stuff’.  It’s not easy though operating in an environment which restricts access to software updates as an example. That said there is a groundswell of interest led by Dr Gada Kadoda who is mobilising a group calling itself the Sudanese Knowledge Society who are about to meet formally for the first time.

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Photo Taken outside the National Telecommunications Center Khartoum with some of the founding members of the Sudan Knowledge Society

The Khartoum presentations prompted an interesting exchange with one of the participants who attended both. Here with his permission is an extract.

Hi Paul

Thank you. I have attended both sessions. All day on Wednesday and the Thursday evening session… Few years ago while I was working in the UAE, I came across The European Business Excellence Model and the work of Peter Senge at MIT ( The Learning Organization ). Is this KM a new Fad, old wine in new bottles or is it a real contribution to your management thinking? It seems to me I am getting mixed signals…. To this day I still remember Business Processes Reengineering, as advocated by Prof Michael Hammer at MIT
Best regards

Mustafa

The Rio Tinto video (about a Community of Practice) in my humble opinion is a Quality Circle drill, which was helped by the advance in ICT…

And my reply:

Dear Mustafa thank you for your kind words and the background.

You raise a number of interesting points, let me answer them in sequence:

  • Old wine in a new bottle: to continue the analogy, if it is then it is ageing quite well as some 10 years ago Professor T D Wilson at Sheffield University in a paper entitled ‘The nonsense of knowledge management’ wrote the following:

The inescapable conclusion of this analysis of the ‘knowledge management’ idea is that it is, in large part, a management fad, promulgated mainly by certain consultancy companies, and the probability is that it will fade away like previous fads. It rests on two foundations: the management of information where a large part of the fad exists (and where the ‘search and replace marketing’ phenomenon is found), and the effective management of work practices. However, these latter practices are predicated upon a Utopian idea of organizational culture in which the benefits of information exchange are shared by all, where individuals are given autonomy in the development of their expertise, and where ‘communities’ within the organization can determine how that expertise will be used. 

  • Yet today as our research has indicated people and organisations are organising themselves to make better use of what they know and if knowledge management is a convenient label to achieve that then who are we to complain.
  • Quality Circle vs Community of Practice: Yes and no would be my response.  However for me the concept of a quality circle is much more around a particular incident (yes that was highlighted in the clip) but the idea of a Community of Practice is that it represents an ongoing and dynamic resource. The bigger point here I think is that the engineers were able to post something onto the platform used to run the CoP and locate people who’d had the same experience.
  • As to BPR and the other management ‘fads’ I would say there is a difference.  I see km as a horizontal thread running across the organisation; its a way of doing if you like a common sense approach to improving the sharing of what people and organisations know.  BPR et al gave no consideration to the transfer of know how from experts about to depart or how to bring people who’ve just arrived in the business up to speed as quickly as possible. Where km falls down is that it is often put into a corporate siding – the place where communications, marketing and HR don’t want to tread and as a result does not have the institutional clout that more established disciplines have.

km has been written off many times and yet as research into the evolving role of the ‘knowledge manager’ has uncovered there are still a large number of people engaged in km type activity. Even with km in their job title (and many still don’t) they are having significant impact and reach across their organizations.

Yesterday for example I received a copy of the excellent Asian Development Bank Intersections digital newsletter and was drawn to an article entitled Ahead of the curve: the long reach of short tales by the Knowledge Management Center headed by Olivier Serrat which said

In 2010, ADB embarked on its most ambitious story-driven exercise yet. It launched the ADB Sustainable Development Timeline multimedia project, which currently hosts over 11 hours of sympathetic reminiscences and expertise rendered in video from 72 ADB staff. The material is broken down into 1–5 minute snippets covering a veritable plethora of topics, e.g., communities of practice, corporate governance, gender equity, forest conservation, knowledge management, renewable energy, sustainable infrastructure, etc. But, beyond these, the interactive platform also contains short documentaries of projects shot on location, sounds, B-roll footage, animations, graphics, voice-overs, videos, statistics, photo essays, etc. The product has been warmly received, both in and outside ADB, and augurs well for ready use in staff recruitment and induction, learning and development, conferences and other events, education, and external relations.

I am looking forward to continuing this discussion when I am at the 5th International Knowledge Management and Organizational Learning Summit in Bogota in May. More on that in a later posting.

a knowledge retention technique: importance of business trips and missions

By a stroke of serendipity (a meeting with one of the speakers while he was in London) I went to Khartoum early in the New Year to participate in an event run by University of Khartoum styled “Knowledge Management Capacity in Africa”.

It promised to be an interesting event since unlike a previous mission to Khartoum, Nyala and El Fashar I was to be based in one centre for the week. Also the list of practitioners and speakers is very heavily weighted in favour of the African continent and I was the sole European representative. An honour indeed!

I was asked to focus on a couple of topics: Missions and Creative Commons. More on the latter in a subsequent posting. Here’s a taster from the abstract I wrote with Victoria Ward for the event:

Missions are one of the key ways any development bank or agency can collect, disseminate and synthesize knowledge but the opportunities to do so are often overlooked or wasted.

Most of the processes are focused on producing a report (back to the office report- BTOR), managing risks and making decisions yet every component can be adjusted and fine-tuned or used in more than one way.

This presentation, based in part on a mission to Sudan conducted in 2010 by Sparknow working alongside the World Health Organisation (WHO), will examine a variety of mission collection methods and discuss how the ‘fire of the field’ can be brought back into an organization.

Imagine you are a bank looking to set up a new Islamic finance operation targeted at the private sector in West Africa. There are few peer groups you can look to for advice; it’s by and large unchartered territory. What are your options?

·       talk to the founding fathers of other Islamic institutions

·       undertake a scoping mission to the country

·       identify others in your own institution that have core skills you might draw on.

You actually do all the above but in addition you put in place a programme to ensure that you capture all the learning’s from this new venture; the nuances around operating ‘offshore’ from HQ; the peculiarities of the culture and the way things are done and; you create a missions guide and a mechanism for feeding back what you learn into your organisation. This charts Sparknow’s mission journey illustrated by some of the techniques we’ve found to be of value.

Oh and this time I am going to remember to take nice new shiny dollar bills and not my credit card.

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using postcards for post event evaluation

In January as avid readers of the Sparknow blog might recall, Sparknow attended the inaugural knowledge management capacity development in Africa event in Khartoum.  As part of the follow up to that event the conference chair and organiser Dr Gada Kadoda decided to use a postcard as a way of capturing some of the delegates perceptions. It showed a picture of some of the delegates on the steps of Freedom Hall Khartoum and an invitation on the reverse to submit comments and reflections.

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What follows is her candid account of how the exercise went and the postcards used as prompts throughout the evaluation session which was held in Khartoum on February 25th.

In due course I will publish something on how Sparknow used postcards at last week’s Henley KM Forum and invite Victoria Ward who pioneered the use of this technique in Sparknow to post her reflections.

Evaluation of KMCA2012 Using Post Cards

By Dr Gada Kadoda

For conferences and workshops, a survey is traditionally used to measure satisfaction rates of delegates with the programme content, event organisation, etc. against set criteria and predefined scales, as well as allow for narrative comments for respondents to elaborate or make a suggestion. The results of these surveys are usually published as numeric percentages reflecting satisfaction levels along the various parameters considered in the survey. In as much as many of us are more comfortable with scales and their apparent clarity, one could argue that they avert expressiveness rendering them inaccurate to map a memory or a feeling of the past.

The speed by which we fill these surveys can bear witness to how much we engage our memory while filling the evaluation form for an eager organiser. However, a creative or participatory evaluation method like using post cards can not only measure the same parameters, but it will also empower participants by involving them into defining their own parameters and bring out their vivid memories, good or bad, of the event.

We recently used this method to collect memories about the Workshop on Knowledge Management Capacity in Africa that was held from 4 to 7 January, 2012 in Khartoum, Sudan. We distributed a send-a-postcard-to-KMCA call to our mailing list to write back to the organisers and as with post cards, senders are free to choose what they write. There was a low response rate (5%) which is in part due to delay from our side in sending out the call, a month after the end of the workshop!

Notwithstanding this unimpressive rate, in this article I will explore the parameters that came out from our use of post cards that correspond to some of those commonly used in after-event-evaluation questionnaires. Ratings can only be felt as you read through the selection of post cards quotes.

General event assessment (e.g. relevance of content, personal benefits or difficulties):

Thanks for the great job you did and KMCA2012 was very successful …” Walaa Mahdi (Graduate)

Thanks t all those behind that great event and I hope to continue and organise more helpful and full of knowledge events.” Abdelrahman Idris (Participant)

Good things about the workshop were the exchange of international students and the collaboration between professor, students and even business people, trust and joy moments between people, we open our minds to philosophy, anthropology and indigenous knowledge systems…” Tybian Zaroug (Undergraduate Student)

Now after attending this conference, I can talk about knowledge management to my friends and colleagues. In fact I realised that KM is very important to any scientist…” Samah Makawi (Undergraduate Student)

Actually I learnt a lot of things from this workshop in leadership and research and I am ready now to take bigger responsibilities, and as Mr. Paul said why not Sudan lead the world in KM, I totally support this and in our group on facebook KM friendship, we asked for ideas to be active and to establish a team work to achieve something in this country.” Iram Oshari (Paper Presenter)

The only problem that faced me all the time, it was a lot of interesting paper and presentations and we couldn’t reach them all.” Islam Elhadi (Graduate)

Programme rating (e.g. quality of content and activities, schedule and time keeping):

Thank you! It was a pleasure of mind to participate… I remember almost all the new ideas, the multidisciplinary yet united tribe of knowledge guards. What was most fascinating for me was the ideas on indigenous knowledge. What was striking, well, an anthropologist, a chemist, a philosopher and a political scientist … all using the same language … KM.” Omayma Gutbi (Participant)

I remember since we moved from Kassala and we entered the hall of friendship, the movement of the people inside the hall from session to session and the ongoing debate about the topics presented in the various sessions … I hope these efforts translate to reality to develop health, education, environment, government and business in Sudan and Africa.” Alzubair Hassan (Postgraduate Student)

Event organisation (e.g. information to delegates, quality of facilities):

Thanks for the great leadership and all your hard work, being at the airport for everyone, taking care of visas and all the other little things that made this such a success.” John Trimble (Keynote speaker)

I would like to thank you all for the well organised workshop. All activities were impressive.” Awadia Awad (Participant)

I found strange being asked to opine on subjects at a moment notice and without any briefing and the sanguine acceptance of Africa time.” Paul Corney (Invited Speaker)

 “Please make sure to document every single second during the workshop on video. As time goes, few things could be remembered, so documentation is a very crucial part for the future.” Anwar Dafalla (Invited Speaker)

Notable quotes from frequent conference goers …

A true international Conference …

My time Sudan was one of the most enriching experiences that i have had the pleasure and honor to partake of. Despite some late starts(!), the little hiccups and the waits, there was tremendous energy in the air and the people, all, including and especially the students, the faculty and the practitioners, many who were all three! The diversity of participants and thematic areas addressed in the “workshop” transformed and elevated this workshop into a true International Conference on Knowledge Transfer and Management. I learnt a lot, met many engaged and enthusiastic individuals, and was privy to participating in much intense and engaged discourse on empowering people and building Africa’s capacity.” John Tharakan (International Participant)

Exhilarating and free …

In so many ways, it was one of the most exhilarating workshops I have attended.  This was for many reasons:  the range and diversity of topics contained within a KM framework; the diversity of the participants—in age, nationality, gender, institutional affiliation and field, etc.; and the free nature of the environment.  This is in addition to some very stimulating papers.  As a Sudan Studies scholar of many years, I found I still had a lot to learn and was able to find myself in an area of study outside my field.  I was especially impressed with the presence of so many students and with their presentations the first day of the conference.  Including art and crafts was a tour de force and tied in very well with the goal of the organizer of considering all forms of knowledge and knowledge production.” Sondra Hale (International Participant)

There was even some post card poetry:

You set stone in stagnant water

You lead us in calm weather

You carried the truck and set road map for our thinking

Km is set as part our future mission and state vision” Elfatih Wadidi (Paper presenter)

Lastly …

What was “exhilarating” about using post cards is the freedom of expression it brings to the evaluation. These were personal benefit, good or bad things with event organisation, hopes for the future, etc. The post card writings space compel respondents to focus upon and articulate their main points which results in a meaningful rating. For example, a rating of high to a survey question on how well the event offered opportunities to meet people and exchange information, would miss opening minds to new interesting topics and perspectives, or a rating of low to programme scheduling would miss the “late starts, the little hiccups and the waits”.

In my view, post cards complement and do not replace the survey method and performance evaluations especially for regular events.  On the other hand, post cards are insightful and delightful. Remembering the workshop trip on the last day with as “I marvelled at crossing the desert without breaking an axle, the fun bus and singing Bob Marley” or “I will never forget Albajarawia sand under the moonlight”, bring vivid memories in all of us who were on that trip.

Thanks to Paul Corney for introducing us to this fun-to-use tool and many thanks to our delegates who sent us a post card. Thanks for your fine personal memories and articulate descriptions that we can tag to our evaluation report and own memories, it was better late than never!

Best wishes to all.

Gada Kadoda